Web Cognitive Load: Don't Let Overload Sink Your Boat
Your visitors’ ability to get the most out of your website depends on their…
Under the Microscope: Migrating Your Site to Google Analytics 4
Google Analytics 4 (GA4) is a powerful tool to help you understand how…
Reading to Sharks: Basic Screen Reader Testing
Your site attracts blind visitors in addition to sharks and their blind…
On the AI Takeover: Will AI Eliminate Copywriters?
ChatGPT and other AI tools can help with some of business’ written…
Training in on the Retention Track
It’s worth it to engage in continual customer retention activities so…
Competition Report: Accessibility Internet Rally
My journey in the Accessible Internet Rally was illuminating on a number of…
Bulls Can’t See Red, Can Sharks?
A Deep Dive Into Contrast RatiosIt may be time for some hard decisions. You’ve…
Big Picture 6: Putting the Custom into Customer Portals
To give your customers what they want, you need to offer them a customer…
Big Picture 5: Fly SMS Marketing into Your Business
Since SMS marketing is far more effective than the other options, you should…